Know the Basics
First you have to know what kind of audience you are attracting: adult audience, young audience.
As well as what you are doing the posters for: club, sport, office position.
And what you want people to do once they read your poster: be convinced to join that club, go to a sport match to support the team, vote for you for an office, etc...
Planning the Posters
Once you have established these things, it's time to make a rough draft. Think of or search for some great slogans that people have used . Make it catchy or funny so people will actually remember it and talk about it at lunch or after school. Then think of a cool design. Even if you don't consider yourself a creative person, you do have an imagination so use it! Think of what slogans and designs would appeal to you. Make a rough draft on a separate piece of paper.
Get the Right Supplies
The basics are:
- different color poster board (i recommend neon)
- poster markers (big markers) or paint
- scissors, pencil
- props relating to your subject (ex. if promoting a cooking class, paste a paper plate on there with fake food)
- pictures (also relating to your subject)
- door hanger strips
- post its
- Seriously you can use a lot of different things if you just think creatively
Making the Posters
Make your creation come to life! And remember that if you mess up, there's always a back. It doesn't have to be perfect. You've got your template so just go for it. By the way your poster will never be "perfect" but it will be awesome because you took the time and effort to make it.
Location, Location, Location
Just as important as making the poster is figuring out where to put the posters. If they are hung on a wall on a hallway where no one goes, then the poster (no matter how good it may be) becomes very ineffective. At my school there are about 8 top places to put posters where people will actually notice them. Here are places I suggest:
- Bottom of staircases: people may be looking at the bottom of the stairs as they are walking down or when they get to the bottom of the stairs, they will look up. Either way they will see your poster.
- Top of staircase: not as effective as the bottom of the staircase, because not everyone may look up at this point but instead at the direction they are going. It's still a notable place. to but a poster
- Corners of busy intersections: get it to the eye level of people. If your tall make it a bit lower and your short then make it higher (the latter is my problem!) If these intersections are slow, people will either talk to their friends or look at the wall.
- Entrances: to the cafeteria, the main entrance of the school for drivers, main entrance for bus goers.
- Fork in the roads: If there is a hallway that many people walk and there is a wall and then they have to turn one way, then put your poster on that wall.
Places that people put posters but I don't recommend:
- Inside the Cafeteria: people are too busy talking to their friends and eating to care about what is on the wall.
- Sides of long hallways: people are going to look straight and walk right past your poster